Frequently asked questions
What services does GEO Giraffe provide?
GEO Giraffe helps businesses get ranked and recommended by AI search engines like ChatGPT, Perplexity, Claude, and Google’s SGE. We specialize in Generative Engine Optimization (GEO) — the next evolution of SEO.
What is Generative Engine Optimization (GEO)?
GEO is the process of optimizing your brand and content to appear in AI-generated search results — like those produced by ChatGPT, Perplexity, Claude, or Google’s SGE. It’s about making sure AI mentions you when users ask for recommendations, solutions, or expertise.
How is GEO different from traditional SEO?
SEO helps your website rank in Google’s search results. GEO helps your brand get chosen by AI engines that generate direct answers — not lists of links. SEO optimizes for crawling and indexing; GEO optimizes for AI training data, citation sources, and structured relevance.
Why do I need to rank on AI search engines like ChatGPT?
Because that’s where your customers are looking now. Instead of googling “best software for X,” they’re asking AI tools — and getting a single answer. If you’re not in that answer, you’re invisible. GEO makes sure you show up.
Which AI platforms do you optimize for?
We optimize for the major generative AI engines including:
ChatGPT (OpenAI)
Perplexity AI
Anthropic’s Claude
Google’s Search Generative Experience (SGE)
You.com and others
We also stay on top of new engines as they emerge.
What does your process look like from audit to execution?
Here’s how it works:
AI Visibility Audit – Find out how you currently rank
Strategy Blueprint – Tailored GEO plan based on your brand and industry
Implementation – Content, citations, structured data, and authority signals
Monitoring & Iteration – Ongoing tracking and optimization as AI behavior evolves
How long does it take to see results?
Most clients begin seeing results within 30–60 days, depending on current visibility, industry competitiveness, and scope of work. Full optimization typically spans 90–120 days for durable, lasting results.